For more than 70 years, thousands of brides have traveled to Kleinfeld Bridal in New York City to find their wedding day looks. From the moment you walk through the doors, you’ll feel the magic of Kleinfeld. Not only does Kleinfeld have 30,000 square feet filled with the largest selection of wedding dresses in the world, it also has the greatest professional staff of over 200 employees who are dedicated to finding and perfecting your bridal look.
No, we aren’t kidding… Say Yes to the Dress is back on TLC! On Saturday, April 5th, 2025 at 8:00 p.m. ET, the heartfelt, hit show that you’ve known, loved, have laughed (and cried) to, is premiering its 23rd season… that’s about two decades of “say yes!” moments!
This six-episode season presented itself with some of the most “extreme demands” and “toughest entourages” Kleinfeld has ever seen.
Plus, it’s better (more dramatic, more diverse, more entertaining, and more heartwarming) than ever before. From an Orthodox Jewish bride who is in search of a modest gown for her religious ceremony to a non-binary bride seeking a two-in-one bridal look, the Kleinfeld team has had their work cut out for them. You’ll also see 67-year-old, first-time bride and Director of Merchandising, Dorothy Silver, find her own wedding dress after being a part of the Kleinfeld team for three decades. This season, we even had the honor of hosting a surprise wedding right in our showroom!
We can promise you that you’ll certainly hear the bridal legend himself, Randy Fenoli, greeting brides with “Hello Beautiful,” more than once or twice. Plus, you’ll watch him be presented with one of his biggest styling challenges yet: a bald bride who doesn’t want to be “just a pretty girl in a white dress.”
Of course, patience and budgets are tested. You’ll see Randy react to a bride tempted to try on a gown $4,000 over her budget.
Get ready! Here are the six episodes to expect:
“Nobody Suspects a Thing” – Airs Saturday, April 5th at 8:00 p.m. ET/PT
Lori’s entourage think they’re coming to pick out her dream wedding dress, but she has something else in mind. Merchandise Director Dorothy has been working at Kleinfeld for 26 years and has never tried on a wedding dress — now it’s finally her time.
“Tens Across the Board” – Airs Saturday, April 12th at 8:00 p.m. ET/PT
Non-binary bride Kevin’s vision puts Randy and Peter to the test, new consultant Olivia struggles to hold her own against the world’s bossiest best friend, and a blind bride finds wedded bliss.
“She Said Maybe to the Dress” – Airs Saturday, April 19th at 8:00 p.m. ET/PT
Radio host Kenzie needs to find the perfect dress that is as loud and sparkly as her personality. Melanie looks for a modest dress for her Orthodox Jewish ceremony, and Jenny gets married on a beautiful, snowy mountain top.
“It’s Gotta Be… Substantial” – Airs Saturday, April 26th at 8:00 p.m. ET/PT
Vanisha wants a sexy dress, but her opinionated sisters become an obstacle. Kelsey lost her mother at a young age, but her three aunts are here to help her shop. Paris is a former bridal consultant who needs an over-the-top ball gown.
“I Didn’t Mean to Make Randy Cry” – Airs Saturday, May 5th at 8:00 p.m. ET/PT
New consultant Cat has her work cut out for her trying to find the perfect dress for singer-songwriter Mary Lambert, and bride Emerald finally has her dress delivered! Then, bald bride Rachel makes comments that bring Randy to tears.
“I’m Marrying Me” – Airs Saturday, May 10th at 8:00 p.m. ET/PT
One-of-a-kind bride Nicoletta arrives with crystals, sage and a plan to marry herself, and new consultant Cierra is all for it! Paraplegic bride Natalie hopes to experience that magical bridal feeling.
Already itching to see some wedding dresses? We curated a collection of gowns from bridal designers you’ll see throughout this season’s episodes.
Martina Liana
Disney by Allure
Disney by Allure DP357SnowWhite
Maggie Sottero
Rivini
Essense of Australia
Essense of Australia D4091-SPLIT
We can’t spoil too much! Tune in to see the do’s and don’ts of wedding dress shopping. Then, book your Kleinfeld bridal appointment, so you can experience your very own once-in-a-lifetime, “say yes!” moment.
Whether you’re a bride-to-be seeking inspiration for your own wedding dress or you’re like us and just can’t get enough, we can’t wait for you to watch and rekindle the nostalgia of our favorite feel-good show.